Social Media
Levitate users have access to our social media content and can post them to Facebook, Instagram, and LinkedIn. This article overviews posting to your social networks. Click here to learn more about Social Media Best Practices.
Click here to learn how to connect your Social Media accounts to Levitate.
Browse Levitate's Social Media Content
Levitate's social media content is hosted within the Campaign section. Look out for any campaign that has the blue doggy ear or by using the Social tab at the top.
Users can also search for "social media" in the top search bar and it will only display campaigns that also have a social media version.
Click on the blue corner to go straight to the social media post, or view the campaign and click on the social media icon to access the social media post.
Editing the Post
In the screen above, the user has the ability to check where they want to share this post. One can edit the content AND add images. We have access to a ton of royalty-free images or the user can add their own.
On the right-hand side, a preview of the post is visualized. At this point, the user can choose to point this right away (takes about 5 minutes) or schedule it for later, just like a regular email campaign.
Users can also add a video to their social media post instead of an image. Note that users can upload multiple images to a social media post, but only one video may be uploaded for each post. Videos can be up to 15 minutes long.
Account administrators are able to edit all scheduled social media posts.
When a video is uploaded to the user's social media post, it will take a short amount of time to transcode the video before the user can continue editing the post.
Videos must have audio to be uploaded!
Sharing a Preview of the Post for Approval
Whether your firm requires third party approval for posts on social media or you want to gather feedback from colleagues, Levitate provides the ability to generate a Preview Post Link!
Simply save the post as your own.
Give the template a title.
Copy the newly generated link and share the preview!
Scheduling the Post upon Approval
Upon gathering feedback and approval from the Preview Post Link, it's very simple to schedule the post. Please note that the user who saves the initial template must be the user who posts the content.
From the Campaigns page, click Social Media Drafts and then the View Draft button associated with the template.
Here, you can make any updates and schedule the post!
Reporting
Once a social media post is scheduled, the user may see it on the https://secure.levitate.ai/#/content-calendar, as well as the social media reporting section. From both areas, you will be able to edit or cancel the post at any time.
If you happen to be disconnected from the social media platform, we will send you an email and also show you a warning in the reporting section.
Videos
Previous to August 2024, our Meta run platforms for social media (Facebook and Instagram) required that videos have sound to be posted. They have since changed this requirement, so now videos without sound can be posted to all connected social media accounts.