Email Reporting + Sending a follow-up email
The Group Email Report is a holistic view of all emails that have been sent, that are in progress, and that are scheduled.
Users can check to see which contacts received, opened, and responded. A list of contacts whose emails bounced or failed is also available. To check in, go to Tags & Reports and choose Email Report. There, you can filter by the status of the email and who it was sent from.
Filtering options
Closeup of email analytics per campaign
Understanding and downloading email reporting data per campaign
For regular group email campaigns, you can keep track of how many contacts were emailed, how many viewed, how many replied, and how many failed. Typically the "failed" number indicates an email address that bounced. You can click on each email to get a detailed report.
- You can download the report in CSV format
- You can view the email content that was sent
- Any contact that had a bounced email address will be automatically tagged as "email bounced", so be sure to look up that tag now and then to clean up that list!
Sending a Follow-Up
Once a campaign has been fully sent, you can send a follow-up email and see the email analytics about open and reply rate.
Go to Tags & Reports, choose Email Report, and then choose the campaign you want to send a follow up for. If you are the sender of the original email, you will see a box on the right-hand side with the button Send Follow Up Email.
From there, you can compose the follow-up email on the left, and on the right, select who you want it to go to.
- You can send it to the entire list
- You can send to those who received the email (sometimes this number is different from the entire list because some emails bounced)
- You can send a follow-up to just those who replied
- You can send a follow-up to those who did not reply
- You can send a follow-up to those who clicked on a link or links in the message
- You can send a follow-up to those who did not click on a link in the message (regardless of whether they viewed the email or not
- You can send a follow-up to those who opened your last email but decided to not reply
- You can also send it to folks who did not view the email at all
Finally, you can schedule it out or send it out right away! Once you start to schedule the send, you will see the recipient list, and be able to choose when you'd like for it to send out.