Text Campaign Status

On an account’s admin page, you will be able to see their campaign text registration status, their brand status, and more. It’s a lot of information in one place, so here’s some background on each piece. 

No Registration Found

If you see this, it means that the account has never submitted any kind of registration for Levitate texting. 

Once a registration form is submitted, that message will go away and you will be able to see the status of their brand verification and campaign registration. 

Deactivated

If you see deactivated next to Brand or Campaign Status, it just means that they have registered previously with Levitate. There have been a few iterations of the registration process and form– deactivated just means that there was a registration previously submitted These deactivated registration submissions are no longer valid. 

You might see ‘deactivated’ among other Brand or Campaign statuses. If there are other statuses, like Accepted or Pending, that means your client has submitted registration recently (and within our new registration parameters). 

If you only see deactivated statuses, that means that the account still needs to submit a registration if they would like to text through Levitate. 

Brand Status

There are two pages on our registration form, and there always have been. The first page has not changed since we started any form of text message registration. The first page is a pretty simple form that verifies the business by asking for their legal business name and tax ID number. If at any point they submitted registration, and had this information correct and verified, the brand status will show as Verified. 

If their brand status is listed as Failed, it means that there was an error in verifying their company. Usually, this means that there was an entry error. Some sole proprietorships get this message, because they do not have a tax EIN. You can hover over ‘Failed’ and see what the issue is. 

This status updates a lot faster than campaign status because it’s more cut and dry, and easier to verify. 

Just because an account’s brand status is verified, doesn’t mean that their campaign has been approved. 

If your client needs to resubmit and their brand status is not verified, you can submit a support ticket to have this status cleared.

Campaign Status

Campaign Status is the status of the campaign submission to Bandwidth (or Twilio). As stated above, the Brand Status is covered on the first page of the submission. The campaign status is covered on the second page of the submission. 

When an account submits their registration form, it goes to Bandwidth. A member of the Bandwidth team will then go over their form and vet their website to ensure that it is compliant. If it’s compliant, they will accept the submission. If it’s not, they will decline the submission and let us know why they were declined. 

Accepted

This means that Bandwidth has vetted the account’s website and verified that their privacy policy and opt-in statements are compliant. 

Pending

This means that the account has submitted their registration to Bandwidth, but Bandwidth hasn’t finished processing their form and vetting their site yet. 

Declined

This means that Bandwidth has found one or more issues with their registration, website, privacy policy, or opt-in statements. 

If you hover over ‘Declined’ you will see a small blurb, from Bandwidth, with details on why they’ve failed. 

Common reasons for campaign registration failure